Carillon Consumer Research & Growth Strategists (CCG) is a market research & management consultancy firm that specializes in customized and grounded solutions for SMEs and rapidly growing enterprises. CCG also endeavors to empower its clients in shaping their corporate goals by providing modular knowledge and practices that is anchored on a diverse field of expertise and sincere business appreciation.
Edeline J. Payawal is the managing director of Carillon Consumer Research & Growth Strategists, Inc. (CCG). She is currently the Corporate Strategist for Fila Philippines and First Family Appliance Circle, Corp. She was also the Marketing Director of other small and medium scale enterprises such as Metro Oil Subic, Inc., Parkmall Cebu, Klio International Marketing, Inc., and Edermcenters, Inc. Her duties include 1) providing business development directions, 2) developing and implementing strategic plans, and 3) overseeing performance targets (i.e. profitability and efficiency).
Our market research system is comprised of quantitative, qualitative and feasibility research. Each branches out to further subfields for service-specific requirements.
Our projects commissioned by corporate clients were managed, supervised and implemented by CCG or with individual members of the company. Our quantitative and qualitative research ranges from business feasibility in multiple industries to commercial studies for multinational companies such as Columbian Motors (KIA), Hyundai Philippines, Citibank, JVC, IBM, and other National Retail Brands and Restaurant Chains. The list is from the year 2005 up to the present.